The Government is getting behind Māori landowners to invest in the rapidly growing sheep milk industry. The Māori Agribusiness Sheep Milk Collective is made up of 20 Māori land trusts that own more than 24,000 hectares of land from Lake Taupō to the Hauraki Plains. The trust aims to have multiple farms milking about 25,000 sheep producing six million litres of milk, or one million kilograms of milk solids and employing more than 100 people by 2030. The Māori Agribusiness Sheep Milk Collective is to get $700,000 to help them explore the potential to sustainably produce sheep milk create jobs and grow this emerging export market. Global demand for sheep milk and sheep milk products is booming with exports of New Zealand sheep milk products valued at $20 million in 2020.